Inside the Alchemist's Workshop: The story of WADS, the anti-aging routine
Jan 07, 2023
Is it anti-aging or pro-aging? Honestly, I don’t care. What I do care about is wrinkles, age spots, dehydration, and sagging. WADS.
These concerns were on my radar way before JustUs was born, but no worries. Back then, I had an esthetician who always told me what to do, and she carried her own product line. She bought it every year in Paris.
Eventually, she retired, and I ran out of products, so I took myself to Saks Fifth in Beverly Hills for some special me time. A salesperson was on me like white on rice, and I had the best time ohhing and ahhing and sniffing.
Finally, I handed her my credit card, and she handed me a teeny, tiny bag with my three new products. I was in a delirium about the teeny, tiny bag (because it’s all about the bag) that I didn’t actually look at the receipt until I was outside.
$425 for three products. Really? Hell no. I’ll make my own damn products. And…
Cut to: Ten Years Later— I become a formulator. Product one had to be a hyaluronic acid serum loaded with vitamin C and peptides—hence Transform Serum.
And there had to be a day/night cream that was as profound as the stuff from Paris. Et voila! Meta Tx Skin Cream with murumuru butter and acai oil.
Then I became obsessed with this botox-like peptide that worked as a mist and put it in a neroli bath with all sorts of skin softeners… and… brighteners… for the dark spots. Evelyn named it Tighten+Glow.
Those three products were a perfect routine for me in L.A. and Evelyn in NYC. And then I moved to the desert. Holy Mother of God— it was hot. I needed a balm.
It took two years and a deep dive into failure after failure with combinations of global lipids to perfect Condition Rainforest Repair Balm. But it was Covid so I had all the time in the world.
Trust me when I tell you that Condition, (aka the green stuff) is the best oils and butters from the Amazon and Madagascar and Africa. These ingredients have been curing stuff way worse than WADS forever.
These products I call my fab four. Day. Night. Always. Under my eyes. On my cheeks. In my hair. On my neck.
If you decide you want an uncomplicated routine that works like a Clydesdale, this is it. Yes, you can add more products to your tool kit to drill down on specific concerns, but if you don’t have the basics, well—you don’t have the basics.
About the Routine
We believe that the best time to begin taking care of your skin is now -- no matter your age. This routine (also known as Brook's fab four) is curated to help address key issues associated with experienced skin, including discoloration, wrinkles, loss of elasticity and texture.
A.M./P.M.
Supreme Clean (or cleanser of your choice)
Tighten+Glow. Refining Mist. Mist a couple of sprays and pat in.
Transform. Active Nourishment Gel. A few pumps to nourish.
Meta. Ultimate Tx Cream. Apply on face, neck, chest.
Condition. Rainforest Repair Balm. Apply a very small amount to cheeks, neck, under eyes and massage into skin.
In a Hurry? Transform+Meta
You might also like:
Brilliance. Vitamin C Oil Serum.
Deep Refining Cream